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Let’s start making your life easier, and your customers even happier.
Your brand identity is critical for delivering an exceptional customer experience. But do you know it also makes your business run better?
Here are just a few ways a well-defined brand helps:
We work with you to clearly define and document your brand values by building a Style Guide that you can confidently use and refine for the future of your business.
Your home is where your customers can find you—it includes your website, social media, and retail store or office.
While consistent branding allows for a seamless experience across all your homes, your website serves as your digital “living room” for all your online spaces to congregate.
There are lots of beautiful websites out there, but we don’t aim to create just another beautiful website. We create fully functional WordPress websites that include the tools to explore what’s working (and not) and how to zero in on problem areas to improve.
In the Design Phase, we work closely with you to understand your business and customer needs as we develop two fundamental pieces for an effective and engaging website:
We work to find the right balance of your brand aesthetic, brand voice, and customer experience and translate that to a digital format. This is what the customer sees and experiences when they visit your website.
Next, we ensure the website has the right tools and functionality for the customer experience while delivering the business results you want. This is includes ensuring your website delivers the best experience on desktop and mobile.
The best businesses often start with a few customers and those customers tell their friends who tell their friends. But if you find that you’re not reaching enough people, or reaching them fast enough, then you need to look at how to market to new customers.
From print to digital to radio to TV, there are many ways to reach new customers, many of which likely won’t work for your business. We help you figure out the best ways to reach new customers, and implement a digital marketing strategy.
Did you know there are people out there looking for EXACTLY what you offer? But if they can’t find you, it’s like two ships passing in the night.
This type of marketing helps customers find you more easily, and includes Online Listings, SEO (search engine optimization) and Content Marketing. These are not overnight marketing solutions, and often require much time and effort, but can be more effective that other options.
Add your business to free listing services relevant to your business like Google My Business, Yelp, LinkedIn etc.
SEO is basically improving your search engine ranking (mainly Google Search) so that when customers search for your particular product or service, your website is as close to the top as possible.
While not the optimal strategy for all businesses, Content Marketing allows you to share your knowledge and expertise for your product or service and in turn eventually attract new customers. This includes:
No matter how great your online experience is, there’s always room for improvement, right? Your customers evolve and you need to evolve with them. The beauty of digital is the information you can collect to find opportunities to make the experience that much better for your customers so they keep coming back.
Heard of Big Data? Sounds scary right? You have enough on your plate. So, let’s start small.
How are your customers finding you? We help you monitor your website traffic to understand how customers are finding you. This allows us to make it easier for customers to find you in the future, and learn more about them. Where it makes sense, we also integrate CRM (customer relationship management) technologies for richer data gathering and insights.
Now that your customers are taken care of, it’s time to make things easier for yourself. We look at all your processes and systems and remove anything you don’t need. Where it makes sense, we implement technology solutions to do the work for you with automation.
We help you navigate the world of technology from freemium to premium to custom-made solutions and applications for your business.
Looking to sell online? We provide full e-commerce set-up including:
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